INTRALOT Italia Website receives prestigious Awards

INTRALOT Italia, INTRALOT’s subsidiary in Italy, received two significant awards on the occasion of the XIV Edition of the Mediastars Awards.

During the official ceremony held in Milan on May 26^th, INTRALOT’s “Giochi e Scommesse” gaming site (www.intralot.it) was voted for the 1^st Award, in the prestigious “E-commerce category - Internet section”, covering all the business sectors, and also received the “Special Stars” prize for Software Development. The site has been designed with the collaboration of DNSEE advertising Agency. INTRALOT Italia’s website achieved a perfect combination of excellent graphic design and state-of-the-art technology, creating an exemplary e-commerce website.

Mediastars is one of the most important national awards in Italy in the field of Advertising, Corporate Design and Multimedia Communications. The awards are granted following a strict evaluation procedure conducted by qualified experts in the communication sector. Their assessment takes into account criteria such as the creative idea, graphic layout, technique, user interactivity, and easiness of navigation.

“These awards confirm and reassure the product development strategy of INTRALOT Interactive, on achieving the outmost of player experience in the very competitive gaming market. Our products are rolled out in the regulated markets, taking into account the state of the art in gaming technology and graphic design, fully customized in the local needs of our players” said Mr. George Zenzefilis, General Director of INTRALOT Interactive.

Mr. Emilio Iaia, Online Business Executive Director of INTRALOT Italia, added: “This award ratifies the commitment of both INTRALOT Italia and the INTRALOT Group to propose a highly qualified website to operate in the competitive and advanced Italian gaming market”.